Tequila has come a long way in the past decade. From its shot‐slamming party days, the spirit has enjoyed a major glow‐up, and is now revered as a serious spirit. And the medals speak for themselves. This year’s Tequila & Mezcal Masters welcomed a record number of entries, which showcased the high calibre of offerings coming from Mexico. With an aim of changing perceptions of Tequila in the UK, VIVIR are on a mission to create top-quality spirits in a sustainable way. Their award-winning range of premium tequila is made from 100% highland agave, it was the first Tequila to ever win Gold Awards at the Great Taste Awards for the whole range; Blanco, Reposado and Añejo. The añejo options in the super‐premium contingent were also impressive – with two reaching the Master standard. Sierra Tequila Antiguo was deemed to be Masterworthy, with its “brilliant nose full of earthy spice, pepper” and “very well integrated oak” that “beautifully supports the spirit”. El Mayor Tequila Añejo also secured the top Master accolade. Smith found “bright agave on the nose, salted caramel notes; great balance of spirit and wood”. This double gold star awarded Tequila Añejo from VIVIR is their Tequila Blanco aged for 18 months in American Oak bourbon casks. The Tequila maintains its Agave routes whilst bringing an amazing palate of smoky oak, burned bananas and chocolate. Fantastic for sipping neat or over ice. Mangrove is the perfect partner for our Tequila brands here in the UK. We have a deep-rooted passion for the category, which is shared by the whole team over at Mangrove. We want to change general perceptions of Tequila over here, away from just the shot culture, at both the entry and premium levels. Mangrove 100% understand this and want to support our mission. We also have a key focus on sustainability in all we do, which is very much echoed by Mangrove’s philosophy. We look forward to a bright future together.”

The third team consisted of Matt Chambers, co‐founder of the Whisky for Everyone blog and the North London Whisky Club, Evan Prousaefs, bar manager and assistant general manager of Los Mochis restaurant in London’s Notting Hill, and Chris Tanner, bar manager at Milroy’s. Melita Kiely, editor of The Spirits Business, chaired the panel.

Analytical Cookies

Among the five Gold winners in this flight was Calirosa Tequila Añejo, with its “dessert‐like” palate and “dry” finish, with “some marzipan and nuttiness”. Each was tried neat and blind, to avoid brand bias, allowing the full flavours — fresh citrus to warming oak — to shine through. They were on the lookout for smooth, easy-drinking styles, with well-balanced sweetness and added complexity.

The ELLE Lab is made up of a panel of 10 WSET-certified (Wine & Spirit Education Trust) experts and consumers. They sipped (no shots here!) their way through 40 blanco, reposado and anejo tequilas. Each was tried neat, before being diluted with a touch of water, which allows the alcohol to soften, bringing out more flavour. They were looking for bright, bold examples, with exceptional complexity. Mangrove will also be distributing El Sueño (meaning ‘dream’), VIVIR’s quality Mixto as an environmentally friendly and affordable Tequila alternative. As the demand for tequila grows and the pressure on agave supplies increases, there are producers who are adopting processes which are neither kind to the land or the reputation of tequila. Mixtos are not made of 100% agave, however quality varieties like El Sueño offer a sustainable alternative with no compromise on raw materials and production. Chambers said: “This feels like a category where producers are trying to experiment and push the limits a little bit within the rules. It was a pretty great flight.” Five Gold medals added to the tally, with awards given to “highly aromatic” Tequila Herradura Reposado and “soft, candied citrus, peppery” Dobel Diamante.

Champagne

The best tequilas are made with 100% agave, but the legal minimum is just 51%, with the rest allowed to be made up by a neutral spirit. Four Gold‐standard mezcals were also tasted. A Gold medal went to 400 Conejos Mezcal with its “new‐make aromas” and “fruity palate, with mild, dry smoke”. A single flavoured mezcal entry, Ojo de Dios ODD Café Mezcal, delivered a strong finish to the tasting. The Gold winner delighted the panel with its “rich, chocolatey” palate, full of “comforting coffee notes and balanced sweetness”. The blue agave starts life as one hell of a sexy succulent, but it’s the piña at the heart of the plant that is needed to make tequila. The juice of the piña is fermented, then aged in oak for various lengths of time, to become blanco (unaged), reposado (aged for two months up to a year) or anejo (one to three years). Sierra Milenario Extra Añejo also received the top award for its “complex” profile. Tasting notes included: “Resinous, rich and bold nose with some dates and dried fruits. Spiciness has mellowed wonderfully, leaving toffee and subtle wood influence. Well‐rounded, balanced and delicious.” A tequila from a man who always thought he was allergic to the stuff. VIVIR Tequila is one of the latest quality British brands taking the category by storm. Sixteen years in the making but less than a year old, the company prides itself on transparency, sustainable practice and damn tasty products. If you haven’t come across them yet, you will soon…